Fast Food

Dairy Queen Built Its First Halloween Menu and the Drink Bubbles When You Stir It

October 21, 2026 • 1 min read • By Moe Train

A Dairy Queen promotional photo of the Spellbound Series on a tray: a chicken strip basket with fries and a cup of orange sauce, an Enchanted OREO Blizzard cup, and a pink Bubble Brew DQ Sparkler with cold foam, against purple smoke and candles — Purple smoke and candles for a fast food tray. Dairy Queen brought the full haunted house lighting package.Photo: Dairy Queen

Dairy Queen built its first Halloween menu this year, and the drink bubbles when you stir it. Your move, every other chain.

The Spellbound Series runs Sept. 28 through Nov. 1 at participating shops, and the headliner is a drink with a party trick. The Bubble Brew DQ Sparkler mixes blood orange and lemonade with sparkling water over ice, then tops the whole thing with cold foam. DQ's instructions are simple: stir to activate the magic. The more you stir, the more it bubbles and foams up.

A $4 keychain with a year of Blizzards hiding inside it is the best gamble on any fast food menu right now.
Moe Train

The Enchanted OREO Blizzard Treat goes purple. OREO cookie pieces get blended into soft serve with a sweet ube flavored base and a purple shimmer swirl. Then DQ balances the sugar with a Ghost Pepper Sauce, a smoky, hot dip the chain points at its four piece Chicken Strip Basket.

The sneaky part is the $4 Mystery Blizzard Buddy. You get a plush keychain in sealed packaging, one of five designs, and you won't know which one until you open it. Find the rare golden one, Goldie, and you score Blizzard treats for a year. A $4 keychain with a year of Blizzards hiding inside it is the best gamble on any fast food menu right now.